Skip to Main Content

Work for the long run.

Originally founded by The Atlantic, our team’s journalistic origins influence every aspect of our work and inform the roles we play for our partners.

Our Approach
Our Capabilities

Research & Data

We uncover evidence to inform decision-making.

  • Audience and user research
  • Ethnographic studies
  • Quantitative surveys
  • Investigative research
  • Data analytics


We help you differentiate and grow.

  • Business
  • Brand
  • Product / go-to-market
  • Content
  • Communications
  • Digital
  • Social media
  • Channel planning


We find and tell your story.

  • Publishing
  • Newsroom consulting
  • Storytelling


We turn your story into an experience.

  • UX / UI
  • Product
  • Brand
  • Campaigns


We bring your digital experiences to life.

  • Frontend
  • Backend
  • Systems architecture

Employee Experience

We help you evolve from the inside-out.

  • Employee journey
  • Employee engagement
  • Tools and resources
  • Change management
  • Team design
  • Workflows and governance
Our leadership team

Merrill Wasser

Senior Vice President, Strategic Growth

Jason Tomassini

Vice President, Editorial

Jenny Madorsky

General Manager & Vice President, Program & Product Management

Trinity Gilfoy Reding

Vice President, Client Engagement

Ankita Callahan

Group Director, Talent & Culture